For the fifth consecutive year, our Sadolin brand supported RUA Street Art Festival, which aims to bring art to small towns across Estonia. As a part of the closing ceremony of this year’s festival, that took place in Antsla Kraavi village, we hosted a big Let’s Colour event to mark the successful ending of another colorful collaboration.
Introducing urban art to rural towns
The annual Rural Urban Art or RUA Street Art Festival happens every summer in a different Estonian town. It is a travelling festival with one mission – to bring colors and art to small towns through professional street art. Since 2018, the festival has been bringing together local and international street artists, to create murals and brighten up townscapes.
This year’s edition took place from June 13-18 in Antsla Kraavi, a small village in southeastern Estonia. Young artists from Estonia and abroad joined forces with the residents to create 15 murals around the town and bring a vivid transformation to otherwise quite muted architecture, using 200 liters of Sadolin paint.
Life has many colors to offer
On the final day of the festival, residents had a chance to participate in the selection and painting of a large mural, as a part of the big Let’s Colour event. Many people joined the event, where they could also enjoy some local homemade soup and pastries, and the performance of the famous local accordionist.
About 40 residents of Antsla, together with 50 AkzoNobel volunteers, painted the mural called “Life has many colors to offer”. Designed by local artist Martin Roosna, this artwork reflects the abundance of colors through various illustrative elements – just as thanks to the amazing painting of nature, each spring comes with new life in happy colors.
A colorful new scenery
With teamwork and a splash of paint, the whole town got a new look. Moreover, the festival was an opportunity to introduce a new art form to people living in small towns, and give them a chance to participate in creating artworks in their own neighborhoods, that they will enjoy for years to come.
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